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Ray Kirsch, Hecto Marketing

How Ray Freed Up an Entire Day Each Week and Hit His Goal — One Hundred Percent

Ray Kirsch was doing everything in his business himself — strategy, implementation, every task in between — and it was consuming all of his time. He knew he needed systems and people in place to grow, and he was ready to make a change. After completing the program, he achieved his initial goal completely: he no longer has to do all the work or feel like he needs to be working all the time. The bonus? He freed up his entire Friday each week to focus on business development and growth.

 
Interview with:

Ray Kirsch
Owner
Hecto Marketing
Company Size: 2 - 5 Employees
Niche: Marketing for the Education Sector

Services:
​​​​​​​
Marketing Strategy, Marketing Program Management, Campaign Implementation

100

Percent of his initial goal achieved — in his own words

1

Full day freed up each week for business development and growth

0

Excuses left — the program works if you put in the work
My initial goal has one hundred percent been achieved. And then I got a little bonus as well.

BEFORE using the Leverage for Growth Method:

Ray was doing everything himself — strategy, tactical implementation, and every task that came with running the business.
He was spending all of his time on work — no boundaries, no separation between delivery and everything else in his life.
He had no systems or processes in place — growth was impossible without them, and he knew it.
He had no time for business development — the work that would actually move the business forward was always crowded out by the work that kept it alive.
He was ready to make a change — he just didn't have a clear framework for how.

AFTER using the Leverage for Growth Method:

Ray achieved his initial goal completely — he no longer has to do all the work or feel like he needs to be working all the time.
He freed up his entire Friday each week — a full day dedicated to business development, professional growth, or wherever he adds the most value.
He built the systems and processes that allow the business to run without him doing every task himself.
He discovered his own strengths and weaknesses through what he describes as an A-to-Z blueprint — from self-discovery through to operational processes.
He gained results he's clear weren't easy — the program requires real work, but the outcome was worth every hour he put in.

Ray on Hitting His Goal 100% — and Getting a Bonus He Didn't Expect

Ray shares how he went from doing everything himself and spending all his time on work to achieving his initial goal completely and freeing up a full day each week for business development. He's direct about the program requiring real effort — it's not easy or simple — but equally direct that the results are worth it. He describes it as a comprehensive blueprint from self-discovery through to business processes, and recommends it for anyone who's genuinely ready to make a change.

Results

Ray had been on his entrepreneurial journey for a couple of years when he hit the wall. He was handling everything — strategy, tactical implementation, every task — and it was consuming all of his time. He knew the business couldn't grow without systems and people in place, and he was ready to make a change. He just didn't know the framework. Through the program, Ray built the processes and systems his business had been missing. The result was straightforward and complete — his initial goal of not having to do all the work and not feeling like he needed to be working constantly was, in his words, one hundred percent achieved. The bonus was something he hadn't planned for. Ray freed up his entire Friday — a full day now dedicated to business development, professional growth, or wherever he adds the most value. It's the kind of result that changes how a week feels, not just how a business runs. Ray describes the experience as an A-to-Z blueprint that starts with discovering yourself — your strengths and weaknesses — and builds all the way through to the business processes that drive results. He's clear that it wasn't easy. The program requires real work. But for anyone who's genuinely ready to make a change and willing to put in the effort, Ray says he can't imagine you won't see a benefit.
The program is really extensive, and if you follow it, I can't imagine that you won't meet some of your goals. But by no means is it easy or simple. You're going to have to put in the work.
This program is fantastic for people that are ready to make a change. But by no means is it easy or simple. You're going to have to put in the work. If you do, I can't imagine you're not going to see a benefit.
—  15 MINUTES. NO OBLIGATION.

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